PDX-101
Drive Sales with Account Engagement
฿42,000
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฿42,000
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Course Details
Course Outline
Who Should Attend
Course Overview
Discover how to drive more qualified leads, nurture prospects through the sales cycle, and sell more effectively using Account Engagement. In this 3-day class, our experts will show you how to design and implement marketing workflows in Account Engagement to make data-driven decisions and drive your companys business forward. Learn how to create and automate dynamic emails, generate and qualify leads, and leverage reports and data to boost sales.
Discover how to drive more qualified leads, nurture prospects through the sales cycle, and sell more effectively using Account Engagement. In this 3-day class, our experts will show you how to design and implement marketing workflows in Account Engagement to make data-driven decisions and drive your companys business forward. Learn how to create and automate dynamic emails, generate and qualify leads, and leverage reports and data to boost sales.
Course Objectives
- Enable Account Engagement
- Explain the relationship created between Account Engagement and Salesforce once Account Engagement has been enabled.
- Generate leads with Account Engagements various lead generation tools including Forms, Landing Pages, and Custom Redirects.
- Manage leads with Account Engagements lead management tools including Page Actions, Automation Rules, Segmentation Rules, Dynamic Lists, and Completion Actions.
- Engage leads with Account Engagements lead engagement tools including Email, Personalization, Dynamic Content, and Engagement Studio.
- Qualify leads with Account Engagements scoring and grading functionality.
- Interpret data generated via Account Engagements reporting capabilities.
- Design and execute successful end-to-end marketing workflows using Account Engagement.
Course Duration
3 Days
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